Kookaburra

Gender Neutral Sizing

#gameon

Kookaburra changed all its sizing to ‘Adults’ and ‘Juniors’ in 2017 to better reflect the growing female participation in cricket and break this anachronism. Before 2017 all cricket equipment used a convention of ‘Boys’ and ‘Mens’ for sizing, so Kookaburra were leaders in adopting gender-neutral sizing.

We understand young Queensland cricketer Olivia has seen some old stock that has old sizing. Regardless, her letter shows how crucial these changes were to reduce the barriers for girls to play cricket. It’s another reason why we proudly sponsor so many female players in Australia.

This includes Australian squad players Alyssa Healy, Nicole Bolton, Megan Schutt, Rachael Haynes, Sophie Molineux and many more at WBBL level and junior levels. They feature prominently on all of our social media platforms.

We also work with these stars of the game to better tailor equipment to women’s needs.

The great outcome from Olivia’s letter is the support she has received from around the globe that hopefully furthers her passion for the game.

For more information please contact:
 
Shannon Gill
Head of Communications

Kookaburra
Shannon@kooka.com.au
+61 417 086 813